Who we are
Urban Future Farm Ltd (t/a Belle & Herbs Fermentary), Building A, 33 Bellingham Drive, Benton, North Tyneside, NE12 9SZ. Email: hello@belleandherbs.farm.

What we collect

• Order & account: name, addresses, email, phone; order details; payment confirmation (handled by Stripe/PayPal).

• Marketing (opt-in): email + preferences (managed in Brevo).

• Usage data: device/browser info, IP, pages viewed (via cookies/analytics).

How we use it

• Take payment, fulfil orders, provide support, prevent fraud, and run/secure the website.

• If you opt in, send newsletters and offers (unsubscribe anytime).

• Improve the site via analytics.

Sharing

• With service providers: hosting, payments (Stripe/PayPal), email (Brevo), couriers (DPD/Royal Mail), analytics.

• With authorities where required by law. We don’t sell your personal data.

Legal bases (UK GDPR)
Contract (fulfilling your order), Legitimate interests (security/analytics), Consent (marketing), Legal obligation (records).

Retention

• Orders: typically 6 years (tax/audit).

• Marketing: until you unsubscribe or request deletion.

Your rights
Access, rectification, erasure, restriction, objection, portability, and withdrawal of consent. Contact hello@belleandherbs.farm. You can complain to the ICO (ico.org.uk).

Cookies & consent
We use essential cookies (cart/checkout) and analytics/marketing cookies. Our banner lets you accept/reject categories and change your choice later via a Cookie settings link in the footer. Blocking some cookies may affect site functionality.

Accessibility
For accessibility information, see our Accessibility statement. If you need content in an alternative format, email hello@belleandherbs.farm